Category Archives: advertising

MCA Exposed

© 2012 rwelbes. All rights reserved.

Created as part of a large campaign for the Museum of Contemporary Art Chicago’s MCA: Exposed exhibit, these ads appeared all over the city. Some highlights were el stations, the Red Eye, Time Out Chicago, and Chicago magazine.

Peerless-AV rebrand/relaunch

© 2012 rwelbes. All rights reserved.

Peerles-AV is a manufacturing company that produces TV mounts, and has recently launched into more audio video equipment. Faced with an augmented version of the company’s longstanding logo designed internally, we were asked with a way to announce the change … Continue reading

Architex Showroom Invite

© 2012 rwelbes. All rights reserved.

Asked to create a very unique invitation for the New York showroom opening of fabric manufacturer Architex, I utilized letterpress for a vibrant print and tactile quality that makes the card stand out. The pattern featured on the card is … Continue reading